Activision will donate 100 percent of the sales to The Call of Duty Endowment, a non-profit, public benefit corporation that seeks to help returning soldiers transition back to civilian life, find work and establish careers.
Now you know the game will suck if they have to do an event this big just to get people to see it first hand. Anti-vision is sweating bullets because Battlefield 3 is coming out in October. As soon as all these fanboys see one of there friends playing Battlefield they are going to cancel their pre-ordered CoD....CoD is dead after this year....but then again there are loyalist. =)
I forgot to mention...I love how all the CoD games are still $49.99 at the least...you could get Bad Company 2 for $39.99($29.99 now) a month after it was out and its still better than any CoD. Antivision can kick rocks! GREEDY S.O.B.s!
As much as I'll probably hopefully like battlefield 3..I don't see EA donating jack shit. So I give Activision major props for this one. 50 percent proceeds would've impressed me, but if they truly give out 100 percent of their profits, then damn..bravo. A company finally steps up and puts their balls on the table like a man.