What was it EA said about putting their software on sale discounting their IP? Looks like something changed their collective, corporate mind. It really doesn't change my mind though. I don't support Origin or EA. I would consider supporting Origin if I had a choice. Release your games on both Steam and Origin so users have a choice, and when Origin is the better of the two, I'll buy them there, otherwise and until then, no thank you very much.
They gave BF3 standard ed. and many others on the sale list as freebie 'apology option' software to disgruntled SimShi**y customers and so to now sell the same list of titles at massive reductions (they were over-priced anyway in a lot of cases) it is a bit of a slap in the face.