Meh. Honestly I could care less I don't need Blu-Ray for the 360 when my PC plays it just fine. And the chances that MS would make Blu-Ray games on the current 360 console when it's this matured are practically zilch. Not saying it's a bad idea to have an addon player--just that I'm not interested and really it won't be that big of a deal either way.
Kind of late to the game. You can get a new stand alone blu ray player starting around $150 from amazon. I'd hope the addon would be competitive in price due to the fact you have to already have a xbox 360.
I still prefer some physical media for the movies i buy mainly as proof of purchase and if the disc is bad, you can return it and ask for a replacement. if i downloaded it, the burden of proof of legal purchase is much harder and complicated.
@radio_active: Because the people who they already make money off of with on demand, will continue to use that. But those who dont who do have bluray, will buy the drive (and maybe some of those on demand people as well), thus making them even more money.
[citation][nom]RADIO_ACTIVE[/nom]"Thus far, the only way Xbox 360 owners have been able to view new high-definition movies and shows is through the Xbox Live Marketplace"Why would they want Blu-ray, they will make more money off of the above.[/citation]
Because as much as people like to polarize the issue as black and white, there's a market for both.
Another $200 accessory that I wont use... Buy a PS3 at least you have the same functionality of a stand alone drive but have the added value of downloading movies as well as other content. Oh and Games.
I'll stick to netflix streaming on the 360 and watch the rare blu-ray movie on the PS3. Not sure the point of this thing unless they start putting it inside the 360 while not raising the price. Are people really going to buy an Xbox 360 because they now have the option to buy a $100+ blu-ray add-on? I think not.