[citation][nom]WheelsOfConfusion[/nom]Imagine the outcry if some music label (let's say Sony because they'd probably do it) found a way to render CDs unreadable if purchased used or borrowed from a friend. Imagine if plugging new speakers into your stereo meant that you couldn't resell them later, or even return them to the store if they didn't work out. What if CD players tattled on the CDs you listened to and prevented you from playing them on other devices? They're not becoming like the RIAA. Even the music industry isn't this insane yet.[/citation]
Actually, the music industry
has tried this a few times. It has gone to court and always gotten smacked down because of
First Sale Doctrine. They have been trying to make a shift to not selling ou the CD, but licensing you a copy of the music so you only own the plastic and paper, but do not have the rights to do anything with the contents.
This will end up going to court. Gaming companies are just testing the waters with and gambling that they can pull this off while still maintaining profits.
If they were clever, they would just sell everything through an online store and go away from physical media. Steam is an example of this, but they don't sell at a cheaper cost though. You're still playing the same price as having the physical media.
It was said, if they lower their price point, then everyone would win. There might be some truth to that...except when a game is a total bust.