Hmm, I wonder if the company would not want them to cough up the costs of reimbursing every single ticket sold (other than the offenders, of course), plus any other extra costs involved in diverting the plane (fuel, airport fees, etc.).
I know if I was on that plane, I'd sue the two wise-cracks for damages.
@Kato123: That is a very good question. I can see both sides of that argument (costumer satisfaction for the premium flyers, general good sense for everyone else), and it should be company policy to put a hard limit on how much alcohol any given passenger/group would be allotted (at least on an hourly basis). You might be paying for the stuff (and at extraordinary prices at that), but that doesn't give you the right to 1) gobble up the entire stock and 2) be a jerk to the rest of the people on board.
Miguel