Wow. What a total nonsense article. LoL, how can iPhone 8 be the reason for lower Q3 mobile result? Iphone is released toward of end of Q3 and it only affects Q4 result. The reason it is expecting weaker Q3 than Q2 is because S8 boosted Q2 the most and marketing cost related to August release of Note 8. Note 8 benefit won't be fully realized till Q4.