[citation][nom]zulutech[/nom]Correct me if I'm wrong, but isn't it $300? My CPU in my desktop cost me $390... and that's just the cpu; and the cpu in the psvita is the most powerful of its class, quad core. The psvita should really cost more.[/citation]
no, they are subsidizing the cost of the handheld through memory.
-----------------------
all that said, in japan gaming is seen as a kids toy, not like it is seen in america, and the only reason people run out to get a hand held is because of killer software, something the psp struggled with and the vita is also struggling with.
from what i can see, the vita has no Japanese killer app.