I think the reason myspace lost to facebook is because people want to simply communicate with all their friends in a very easy way. its like MSN messenger, but with the ability to do much more like post bulletins and soforth..myspace lost its taste because of how gawdy it has become..that, and certain trends only last so long. but i just didn't need all the music and backgrounds, and other random, useless junk on my page. other people may like it, but personal preference is all that matters, and the majority obviously say they like it simple.