Those little "POS" or "Crappy cameras" are so cheap why not throw one on? Can it possibly hurt you to have an extra camera lying around? As long as the price stays the same isn't it all just bonus? Who cares if you never use it, if you were going to buy and ipod (and there are many people who never will) then you got something more than what they sold before. It probably won't sway people into suddenly buying an iPod over -----MP3 player, but those who were interested get another benefit. And who knows, maybe some 3rd party developer will think of some cool games for the touch that use the camera?