How can you say that it is the best watch...if the battery life is up to 18 hours? Such battery life is unacceptable. And how any device handles energy...makes it useful or useless. I do not care if it is made of the best components, looks good,is comfortable to wear, runs the best software, has many apps is able to do I do not know a million things but is not able to hold the battery. That makes it useless from the start until they fix the power consumption.