News Forget new Apple TV 4K — Chromecast with Google TV just got better

May 1, 2021
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This is a good update, but what is with Google's puzzling decision not to develop multi-user support for Google TV? It is a great device for single people. But unless you want your spouse and children's viewing habits to affect what Google recommends to you and vice versa, what is the point in owning this device? Frankly, Apple's multi-user support is half-baked, but at least they acknowledge that many people who own these devices live in family households. From what I've read, most of these services have UX APIs that would allow the Rokus and Apples of this world to fully link user profiles within apps to user profiles on streaming devices. But sadly, it seems, Apple and Google are too cash poor to hire the 1 or 2 developers needed to make their devices useful for anyone but single folks.