Kindle Owners Older and Richer Than iPad Owners

[kartu]

I don't get why they compare readers to iPad, it's like a free Jopple compain. Compare reader devices to reader devices please. Kindoe to Sony Readers to Nook.

[citation][nom]ericburnby[/nom]And since they are younger, they will naturally have less of an education since, just maybe, a big chunk of them are still in school?[/citation]
Did it come to your mind, that apple products are basically fashion devices? Guess what, this is just another proof o that.

 

[Guest]

What interested me was that the Kindle and iPhone numbers were so simular.

 

[LORD_ORION]

It's easy, smart people read books. They would only use the device for reading books. They have no need of an iPad for anything other than reading books.

Also, they probably buy their books from Amazon, so are exposed to kindle advertising.

What would be more useful if they also did a study of 'nook' owners from barnes and noble. They would probably find the same pattern as the kindle.

 

[snotling]

interesting, since it's pretty much what Apple used to claim about its Mac products, that the owners were more educated, and stuff.

funny how this time being less expensive ended up appealing to the upper segment instead of the other way around.

I think they should have included sexual orientation... I'm sure Apple owners a much more likely to be gay. which is fine by itself but should not be an excuse to buy Apple products... and should not be interpreted as all owners being gay either... just many of them.

I own an iPhone 4 and my girlfriend is hotter than yours.

 

[squidz66]

The moral of this story, is that anyone smart enough to earn a decent living, doesn't need to validate themselves on facebook etc ....

 

[djsting]

[citation][nom]ericburnby[/nom]LOL at the haters jumping in again trying to twist statistics around so they can bash Apple.Hey geniuses, here's a thought for you:iPad owners are younger while Kindle owners are older.Did it ever occur to you that since iPad owners are younger, their net incomes would be smaller as people tend to make more money as their careers advance? And since they are younger, they will naturally have less of an education since, just maybe, a big chunk of them are still in school?[/citation]

I was going to take a slightly less trolling approach to say the same thing. All apple jokes aside, it would make more sense that Kindle users are more educated if they tend to be older. Based on the age group a good portion of the apple users are still in college. In time those numbers should flucuate. The same thing goes for money. Chances are, if you are 40 and have a master's degree, you are making considerably more than say a 22 year old fresh out of college.

I do find it interesting that they do not give statistics on Ipad owners education. I'd like to see what the gap is, before making some vague statement about kindle users being more educated. If it's 27% (kindle) vs 26% (apple) then we know the report was biased.

Next point on the older users going toward the Kindle. Since he kindle is bascially just an E-reader, and much less expensive, the older generations tend to be more practical with their purchases. If all they want is an E-reader, then why buy an ipad? As I said before though, as the Ipad generation gets older, those numbers should change.

 

[Guest]

Hey Jane, If 63 percent of iPad owners are under the age of 35what is the percentage of Kindle owners under 35? In what way are Kindle owners older?

 

[rags_20]

Nielsen surveys are highly unreliable, whether it be TV, music or tablets.

 

[stella2love]

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