What image? Anonymous or Lulzsec or any of the numerous hackers that need attention ... it's a weakness. Real hackers don't advertise ... only the stupid and lame ones do. There impact to society, the world, and even their cause is ... drum roll ... nada, not a thing, nothing, zippo. The risk for producing nothing and having no significant impact -- a lot, several arrests and off to prison (get caught in the wrong country and prison would be a welcome site).
Yawn. Come on Tom's, no need to report the same old Robin Hood freedom fighter crap, pick a cause any cause, everyone seems to have one.