To think I was expecting something outrageously technical to result from this. Silly me.
This just opens the flood gates to marketing non-tech merchandise at CES. Next we'll be seeing McDonald's preying on the masses with their new "flash fries" or Redbull and their "AMOLED energy supplements". [Inserts TM rights!]
You don't like Reese's? What happened to you Jane, you used to be cool! Anyway, I can understand the disappointment. It's not just losing a couple of minutes, it's losing precious minutes you could have spent at another booth. Maybe Cadbury has a booth? You like Caramilk? Of course you do... Caramilk Minis sound great!
If Reese's were actually chocolate instead of that god awful brown candy stuff then it'd be awesome news. Alas, American's don't know what chocolate is (and judging by the crap that goes into Cadbury's nor do we English - although Cadbury's is Canadian now).