Adobe Pushes Deeper in SaaS Space With New Photoshop.com Service

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San Jose (CA) - Adobe today launched Photoshop Elements 7 and Premiere Elements 7 for Windows as two new more affordable ways to edit pictures and videos with a touch of Photoshop and Premiere.

Adobe Pushes Deeper in SaaS Space With New Photoshop.com Service : Read more

 

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I guess they'll have to start jacking up the purchase price like MS has done with DRMsta in order to create the illusion of a compelling value proposition. That way they can subsequently make the purchase option go away when consumers naturally turn away from purchasing due to the high price point. And that will finally allow them to jack the price of the service since there will be no viable alternative.

Welcome to the 21st century - do less, charge more, and don't worry about the downstream effects.