LoL, again with "faster page turns". I'm not sure what's making them so slow now (a software update recently made the Nook page turns faster, so its not necessarily a hardware limitation of the display), but I'd stop announcing that as an improvement, even if its true. It's more embarrassing than impressive.
Now, better contrast, lighter weight, those are good. Wi-Fi and more storage, well, your closest competitor already has those, you'll have to do better somehow. No EPUB support, still? Shame on you Amazon. Its one thing to not want them buying books somewhere else, its another thing to not let them read free books using that format.