I find it funny how people today complain about high gas prices and rising mortgage costs, yet are willing to throw out $80-$140/month on just a cellphone plan.
I would rather give Apple my $525 and pay AT&T just $10/month. Service providers have become so greedy in this country that it is no longer a joke. Plans are getting grossly overpriced, and $39/month for basic voice doesn't even give you any decent talktime any more.
Back in the day, you could buy plans for $19, yet there was a significantly smaller user base than today. With millions more subscribers using the same infrastructure, it would make sense to reduce monthly pricing, not increase them.
If being in business means you have to be greedy, then capitalism has become a failure.
Just my $0.02