I would imagine this is useful to rich Americans who also have access to more personal space, although even cheaper houses seem to offer decent amounts of space compared to breadline Britain.
Would I go for this, even if I could afford it? No, and for the following reasons:
1. I wouldn't pay to go to a cinema to watch Hollywood tripe, let alone view it in my living room. I prefer older media.
2. For this price you could build one kick-ass home cinema setup; indeed, some members here have already done just that. Tom's once showed you how to construct a cheap projection unit, too 😉
There is naturally the potential to avoid the problems associated with normal cinema viewing: crowds; unruly and downright ill-mannered people and of course, the astronomic price of food and beverages. You should see what prices are being charged at some of the cinema's here in the UK, you'd have a heart attack.
But I just couldn't see myself wanting to go to this extreme just to watch modern films. What market is this aimed at, specifically..corporate clients? Spoilt rich brats, living it up in Beverly Hills thinking they're better than everyone else? Walk to a bloody cinema why don't you, or help your country by helping the less fortunate, the one's who can't afford to feed their kids or keep their homes in this economic climate.
There will always be a section of society that can afford the convenience this service brings to their living rooms. Me personally, if I had the money I'd spend it elsewhere. I don't like a lot of the utter crap Hollywood spits out, or some of the people behind it. So from the start that's a big reason for me not to want to bring all that rubbish to my screen, rather than me having to travel. I'd rather get me a good projector, customised sound system and a truckload of DVD's I can keep - and watch more than once.