This is soley due to the fact that their CEO was such a jerk "clean words here so I'm not punished :^P". I made the comment that this guy obviously needs to freshen up on college courses back when these stories first started showing up here. Times have changed and studies show that you can't treat people like slaves and exspect them to want to stick around and make you more money.
Here are some examples of his brilliance in management and exactly what I'm talking about here.
First, Activision/Blizzard CEO Robert Kotick said that he is making sure his company will only turn out games from now on that can be "exploited every year on every platform with clear sequel potential and have the potential to become $100 million franchises.…"
source:
http/arstechnica.com/gaming/news/2008/11/activision-if-we-cant-run-a-game-into-the-ground-we-dont-want-it.ars
Then Kotick mocked consumers when he announced the $150 price tag of the MW2 prestige edition and also raised the price of the PC edition to milk consumers even more. He said: "you know if it was left to me, I would raise the prices even further".
source:
http/news.spong.com/article/18838/Activisions-Kotick-Id-Raise-Game-Prices-Even-More
Kotick said "The goal that I had in bringing a lot of the packaged goods folks into Activision about 10 years ago was to take all the fun out of making video games." He went on to say his mission is to make sure Activision/Blizzard game designers are full of "skepticism, pessimism, and fear" of the global economic downturn, adding, "We are very good at keeping people focused on the deep depression."
source:
http/www.gamespot.com/news/6226758.html?tag=latestheadlines;title;1
This is why they are sinking fast and I for one say good ridens. Thumb me down if you want to but these are the cold hard facts and you can't silence the truth now a days. They never should have hired this guy.