So in the US "nearly 2 million households are anticipated to become connected by this year’s end"?
That is pretty sad. I don't know anyone that doesn't have some form of broadband. My parents, grandparents, aunts, uncles (not to mention friends), all have broadband. I would estimate that at least 90% of people I know have broadband (which is supposedly defined as 2Mb down / 1Mb up I think).
As for people splitting their time between TV and Internet, I watch most of my TV downloaded from the Internet (torrents), what does that fall under?