Even assuming the output isn't so compressed that it looks like crap, theses are very much niche products... most consumers who purchase these cameras thinking "moar pixels... good" are going to be very unhappy with them, just working with the footage takes a high end machine. I have 4k cameras (Red Epic, Vision Research Flex4K) and have $15k in 2 PC's, 4k displays, and interface hardware (and 3 times that in enterprise storage hardware to archive footage) just to create infrastructure capable of efficient workflow (and I'm a scientist not a Cinema Pro... the pro's have even larger investments). A prosumer wanting to use these cameras will have to spend several times the cost of camera and lens (at a minimum) just to have a system capable of playing the footage at full resolution... and better figure on coughing up lots of $$$ for Adobe CC or Apple FCP and needed support tools. At the end of the day... $2000 or $3670 will be one of the cheaper parts of getting a 4k capable environment... heck I paid nearly $3500 just for a 60hz 4k display... ONE display.