[citation][nom]dark_knight33[/nom]Westinghouse is a B grade brand. Although Westinghouse name is as old as Edison (see "current wars"), nobody really heard of Westinghouse TVs 15 years ago. Discount retailers (walmart) like them because they can sell them cheaper than a comparable Samsung, Sharp, Sony, or LG. Fact of the matter is they are cheaper because they use cheaper panels.[/citation]
Maybe they will help bring the price ceiling down faster for LG, Sony, Samsung? If this was prices at $20K it would immediately slash the others down about $10K.
Everyone must remember that the first HD sets, like a 46" Plasma used to cost like $50K. And people used to say they couldn't see the difference. These 4K beauties will someday be in the $1-$2K range and all will be well.