I feel sorry as well, in my opinion it is the radio stations fault for not researching before jumping the gun in to creating such competition. The problem is that we all have had to hold going to the bathroom because of a long trip or something to the effect. The problem that happened here is not that she died because she held it, but if you drink to much water at once the body carries excess of water molecules to the brain, the brain then swells like a sponge and if it swells to much you get an internal concussion, you can survive if taken the hospital on time, but no one knew, she arrived at her apartment and collapsed afterwords on her own.
If the radio station would have researched this, they would have found out that they could have had this competition with Gatorade instead, the electrolytes with in Gatorade avoid the cells from carrying excess water molecules to the brain, which is why it was invented for athletes because lots of them drink a lot water after the events especially runners and especially during hot weather.
Now how many of you knew that, not to many people, I didn't until I had heard about this when it happened and I researched it, so I would have fallen for it too, you would consider that any large company, TV or radio station that provides a contest, they would have researched all safety precautions first, so people who have no idea feel safe in doing so.