[citation][nom]Dave K[/nom]Of course they generated buzz by creating an illusion of exclusivity (through limited availability). Pretty standard marketing tactic... there's nothing illegal about it. I didn't get one not because I couldn't find one, but because after playing it at friends houses I realized that it didn't offer anything of interest to me. [/citation]
Umm, Dave. That's the point. It's COMPLETELY Illegal. That, and price gouging over msrp.
Actually, it would only be illegal if a group of companies banned together to limit supply to drive up price. (Like if all the retailers held back stock so they could seel the product at a higher price.) Any single company can limit supply of its own product to create more demand. This is especially true since there is competition in this market that gives consumers and alternate choice. There would be no way to prosecute Nintendo, because they would only have to argue that they didn't want to overproduce the product and get stuck with all the extra units.