[citation][nom]lightsaber[/nom]I can give 2.1 billion dollars worth of reasons that 3D looks like it's here to stay and not a fad....Avatar anyone?? Oh and let's not forget Alice in Wonderland. Both Movies have had 70 percent or higher ticket sales from the 3D showings. Fad....I think NOT!![/citation]
Yes someone already said marketing, but also I paid 9$ to see Alice in Wonderland for a standard showing, not 15$ for 3D. Thats what a 60% increase in price for 1 ticket for the same (pretty much) movie.
I was definitely not WOW'ed from Avatar in 3D, and I would have been much happier in IMAx.
I think 3D is here to stay (unfortunately), but I will try to work around it. Although, I hope it's just a precursor to holographic