Sony Ericsson: We Refused to Build Google's Phone

[JMcEntegart]

I knew there had to be a reason why it looked like every other Android phone out there.

Sony Ericsson: We Refused to Build Google's Phone : Read more

 

[lucky015]

So in other words they gave up the chance of making a nearly perfect phone just because they couldn't put their badge on it?

How about a simple solution... a label saying "Made by Sony Ericsson for Google"

 

[mattfoo2324]

Their loss of one of the best phones of 2009/early 2010.

 

[jhansonxi]

Not surprising. Branding is everything now. Just consider how many different laptop brands are designed and made by the same OEMs like Compal Electronics and Quanta Computer.

 

[Guest]

The Nexus One was a great phone but it does have its down sides. Being an AT&T customer myself I've been pretty pissed about the AT&T offerings recently. In the US T-Mobile and Verizon have a lock on everything. However, I'm really looking forward to the Xperia X10 on AT&T and that will be my replacement to my "ancient" Blackberry 8820 for sure. Stats are almost the same as the Nexus One.

 

[redplanet_returns]

sony again showing its arrogance in adopting non-first party products

 

[JMcEntegart]

[citation][nom]lucky015[/nom]So in other words they gave up the chance of making a nearly perfect phone just because they couldn't put their badge on it?How about a simple solution... a label saying "Made by Sony Ericsson for Google"[/citation]

That's what I don't get. Everyone knows HTC made the Nexus One. It could have been so good for Sony. Knobs.

 

[cookoy]

Maybe the agreement was for Sony-Ericsson to produce Android phones exclusively for Google only. So S-E cannot market one with their own brand.

 

[idisarmu]

The Nexus One could have been a cash cow for them. It's a real shame they didn't take up the offer. They should have had a Google label with a "powered by Sony Ericsson" slogan or the Sony Ericsson label with a "powered by google" slogan on the back of the phone.

 

[7amood]

NOO!! we not make fon fo google... we has enough competition already!!!

epic japanese fail... lol

 

[talzara]

[citation][nom]jhansonxi[/nom]Not surprising. Branding is everything now. Just consider how many different laptop brands are designed and made by the same OEMs like Compal Electronics and Quanta Computer.[/citation]

These are called ODMs (Original Design Manufacturers). An OEM would be HP, Toshiba, etc.

 

[JohnnyLucky]

Sounds as if Google wanted to exercise control over the product.

 

[rooket]

I'm not excited by HTC brand. I've used them in the past and meh. Ericsson branding would have worked for me. I use an ericsson now and call me crazy but I rather have it than an apple.

 

[Guest]

"NOO!! we not make fon fo google... we has enough competition already!!!

epic japanese fail... lol"

Thats just soo right. =)

I am a Sony-Ericsson fan and though I had to buy an HTC and I must say: I love it! Sense UI... mmmmm the best skin for Android so far. X10 sounds a little not exactly clear what it aims at as it comes already very very late. I would choose again HTC legend unboody if I had to buy something new

 

[Stardude82]

Sony Ericsson has long been a user/backer of Symbian. I can see why it wouldn't want to have any exclusivity with Android. That being said, nobody is buying the Nexus One either so no big loss to S.E.

 

[Guest]

As in the book "Made in Japan", written by Akio Morita, Sony decided not to be an OEM, or ODM, in the 1950s. So this kind of decision is nothing but new...

 

[drksilenc]

stardude82 do you consider 10k sales a week no sales? cause thats the rate at which they are selling...

 

[bydesign]

Umm Nexon One is not as good and Droid... Kind of a flop in sales too. Sounds like a smart move to me.

 

[drksilenc]

bydesign what do u mean not as good? not as good as what? the droid? its better in every way shape and form. it just doesnt have a keyboard... other than that faster processor more ram more rom better type of screen should i go on?

 

[bydesign]

Hmm, most reviewers don't agree and sales figures don't support your notion. Plus why not a norm HTC and reduce the effect Google’s greedy little clutches? They also support a much higher than average return rate from dissatisfied customers. Android may not be flop but the Nexon One was a huge one.